As a result, the subject line sets the right expectations, lures users in, and ensures high open rates. 4. There are four critical things that you should take into account. Knowing that its too late to shop for physical Mothers Day gifts, the company recommends a digital option in the remainder of the email. Nevertheless, it has everything subscribers may need to fall for this contest. Use enticing language. 2. Most interestingly, when you click one of the photos, a modal pops up featuring a link to the product used in the photo: Visitors can easily click through and buy the products that catch their attention. Website owners and entrepreneurs run contests where the prize (giveaway) is given to a participant chosen from a pool of entries. Here are 75 subject line ideas to help improve your open rates. -Don't invite Harry to the meeting. When you scroll further, Crate & Barrel explains its good old photo competition and how you can enter: By asking for photo submissions to enter, Crate & Barrel collects user-generated content that they can use in its marketing. Giveaway Emails: Essentials, Best Practices, and Inspiring Examples, Tasks that Giveaway Emails Can Accomplish, Examples of Eye-Catching Subject Lines for Giveaway Emails, How to Make Giveaway Emails Effective: Best Practices, Giveaway Email Campaign: 4 Crucial Newsletters to Send, How to Use Giveaway Emails to Grow Subscription Lists, seven principles of highly successful email marketing, The Best Time to Send Email Newsletters for Black Friday and Cyber Monday, Make newsletter responsive and mobile-friendly, Create awareness for popular and sought-after products, Promote a particular category of products, Get a wave of positive feedback for the brand, Encourage the target audience to try complementary products, Use action words like Enter, Win, Do not Miss Out On.. Choose the right gift. What if you could see exactly how successful founders figured this out? This giveaway email example from Greenworks features a traditional take on this type of campaign. Think through emojis. Shortform guides are essentially superpowered book summaries. One of the main purposes of the giveaway newsletter is to grow the subscription list. It is refreshing and eye-catching. Distribution of Subscribers Optimal Day of Week. Always send Thank You note to all the participants at the end of the contest. Second, there is a countdown that stresses out the sense of urgency and makes subscribers act promptly. 4 Subject Line Example #4: The Controversial Subject Line. In exchange for taking this simple customer loyalty quiz, you can win store credit and a virtual consultation with a beauty expert. 3. Write a good email subject line. Create a personalized email based on the contact's preferences or purchasing history, appeal to your target audience by name, and show how a giveaway can benefit them. Here, you need a compelling subject line to prompt . } Check inside for a special . When accessibility is taken into account, this approach can produce outstanding results. This makes it harder for you to catch the attention of the person. So if you want to get extra value out of your contest, add a postscript reminding people about what your company does. Keep in mind these essential tips that can take any giveaway newsletter to the next level: As we have said already, giveaway contests are not one-day events. Best Giving Tuesday Email Subject Lines. If you're planning on adding giveaways to your marketing strategy, here are some of the best email subject lines for inspiration. They'll read the subject line, maybe the first sentence of the email, and then scan right through all the body copy to the postscript. 3. Send your email marketing campaign quickly and easily. Rapha: "Complimentary gift wrap on all purchases". When done right, an. A highly actionable collection of ecommerce marketing tips and tactics straight from our experts. Secondly, Vinomofos prize is an attractive $1,000 store credit. One lucky winner will be chosen at random, So, what are you waiting for? [Brand Name] - MERRY CHRISTMAS - FREEBIE - 50%OFF - NEW LICENSE. Cath Kidston: Tick tock | Last chance to order in time for Christmas! For example, you can send a notification that the contest is about to end. Lets consider them closely. To launch it? First of all, we have a not-so-secret love for emojis in email subject lines. 4ocean, the environmentally-friendly accessories company, puts a unique spin on typical giveaways: 4oceans value proposition is built entirely on ending the ocean plastic crisis. This will help to generate excitement and maintain interest. | Crate & Barrels giveaway has a high-effort entry for participants, but if your brand has a strong social media presence, Instagrammable products, or an engaged audience, you should try this strategy. Help your business stand out with these unique New Year's email subject lines: 3,2,1Savings Unlocked! Giveaway email subject lines. 13 email marketing trends you must know. Its hard to disagree with this statement. Check out our guide on how to define The Best Time to Send Email Newsletters for Black Friday and Cyber Monday to get some valid insights. For example, use. For example, you might change the subject to include your recipient's name. that is responsible for assigning email addresses for the domain associated with the submitted email address. name, location, etc), you can use this to benefit your subject line and catch your readers attention. Believe it or not, you could be a winner! The team behind this amazing giveaway newsletter example did the proper legwork that needed to be done to keep the audience engaged with the contest throughout the entire period. To unlock the potential of giveaway emails, first and foremost, you need to get through the crowded inbox and compel the contact to open the newsletter. Use action language. It adds a playful twist to your brand and hints at social proof. Make better decisions with analytics, benchmarking, guidance and more. Therefore, the design should be vibrant, charismatic, and on-brand. Man Crates: Last Chance to Get Our Coolest Gifts For Christmas. If you want to follow Vinomofos brilliant example (and do even more), create a popup that targets returning subscribers and addresses them by their first name: So far, youve seen three giveaway examples that are ridiculously easy to join, with minimum to no effort needed. It can't hurt to advertise the prize, as well! I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. 1. JetBlue: Up to 50% bonus tis better to give AND receive! For example, if you are sending an email update about a new range of products, then your subject line can ask . Celebrate the weekend by entering to win! Fair enough. Win [product . Footer with contacts and legal information. if (wS > (hT+hH-wH) && $(".subscribe-page").is(":visible")) { "Don't miss out on your free gift with a subscription.". 1. Our useful services seamlessly integrated with each other and our products to get you to the finish line faster. Tip #1: Start your subject line with the word "pitch" so the writer knows right away what to expect. Your subject line makes a commitment to your reader, so it's important you don't stretch the truth just to simply get more opens and clicks. 1. And thats a win-win! Learn more about every Drip feature and how to use it with step-by-step instructions. You wont believe what were giving away! There are many bumps in the road that require many decisions. Subscribe now to receive discounts, news, and updates. Proper segmentation ensures the success of giveaway contests. Lyft: You guys are amazing, you know that? Here, entrepreneurs offer a special discount on the product that they have been given away recently or some other shopping incentives to avoid disappointment and leave things in a good place. They say don't judge an email by its subject line, but let's be honest: We're always keeping an eye out for the best of the best. !!! Winners will likely return to Vinomofos store, spend their credit, if not more on its products again. If you want to qualify your giveaway participants, try asking a simple question about your logo, product lines, or anything related to your niche thats easy to find on Google. Based on data points from our 4,409 case studies, you'll find the 201 most effective ways that founders are growing their business right now. To make it more impressive, support it with a preview image. Are you feeling lucky? 113+ Best Confirmation Email Subject Line Ideas, 113+ Best Email Subject Lines For Sales Ideas, 109+ Best Spam Subject Lines Samples & Examples, 111+ Unique Fashion Email Subject Lines Ideas, 109+ Great Flirty Email Subject Lines Ideas, 119+ Catchy Fitness Email Subject lines Ideas, 107+ Best Thursday Email Subject Lines Examples, 101 Great Back In Stock Email Subject Lines Ideas, 109+ Catchy April Email Subject Lines Ideas, 219+ Attractive Charity Slogans & Taglines ideas. We interview entrepreneurs from around the world about how they started and grew their businesses. Check out our gift ideas to get started. Charlotte Tilburys Loyalty Quiz Email. west elm: Christmas is coming beat the holiday rush! Everyone loves a good puzzle and your email subscriber will be intrigued enough to open it in order to find the answer. Bath & Body Works: 1 DAY for this deal. This helps to build much-needed trust in a contest. Your email subject line is one of the most important elements of your email, so its important to get it right! Hence, you need to use a catchy, engaging, and connecting email subject lines. How To Write a Giveaway Email Subject Lines? Positioned as a thoughtful last-minute gift, Prose gives you the option to buy mom a digital consultation that she can take on Mothers Day (not that her products are necessarily delivered on this day. It does not have big promises or lavish visuals. We just need your email: 40 Lucrative Ways to Make Money on the Side. 75% OFF for being an awesome customer. [Random object]? A New Year's Surprise Inside. At Starter Story, we search the internet for the doers (the people who act rather than merely talk). Welcome to [business/newsletter name]! Discount reminder. Adidas ' email subject line "Enter our trail running a challenge and find your own summits" is a catchy title with a brief explanation of the giveaway. It has to be intriguing and keep people wondering if they have won or not. This giveaway email should trigger the good old fear of missing out, or FOMO. Rifle Paper Co.: The After-Christmas SALE! " Free (Cool!) Which customers are your top priority? There is also a sense of urgency. Your name has gone into our singing bowl, out of which we'll be drawing the winner on December 20th. Paid Media - effective paid strategies with clear ROI. (And if youre wondering, they do use it.). Capsule: Christmas Deadline: TODAY Best stocking stuffer ever! While 4ocean does something extraordinary for the environment, Recess, in this example, aims to make you, as an individual, feel better in these challenging times. The announcement of the contest is right on the top. We pinky swear to not spam you. With your target audience, email marketing service, and giveaway builder in place, your next step is to choose a prize that resonates with your audience. Finally, in the following emails Vinomofo sends the same week, they make sure to remind you that the giveaway is still going onbut with a twist: After announcing the previous days winner, they ask a personal question directed at you: Could you be next, Rikke? Its a persuasive copywriting technique that invites the recipient to the conversation and makes them think, Why not?. These hard-to-reach, low-key, founders are in the trenches building real businesses right now. For example: Thank you for entering |10% off Site-wide. Put your best foot forward. 7. Promote the giveaway newsletter during the entire period. Enter before [deadline] for your chance to win this incredible prize. Third, the instructions are short and sweet. 6. 2. Design in the cloud and create new websites seamlessly, without any coding skills. Although you can use giveaway newsletters to promote new products, nevertheless, your audience and prize should be in sync when it comes to growing your subscription list. This giveaway email is not just a fancy picture; it is a brilliant illustration packed with marketing tricks. Here are seven giveaway email examples that do this right, and how you, too, can run an effective giveaway without breaking the bank. But, founders do not fail because they make the wrong decisions, they fail because they dont make a decision at all. "How do you know when you have the 'right' business idea? You can go two ways to ensure that everything was fair and square. OFFICIAL RULES. More importantly, subject lines separate intentional emails from spam. 5. Add the recipients name or other personal details to make the email feel more relevant. This subject line offers 4 different pieces of value( Guitar giveaway, live webcast, pdf, and videos) and performed worse than the two previous subject lines in the series which used just . There is nothing intricate in them. Effective giveaways, like Proses, can also help turn subscribers into customers, and this email is an excellent example of that. Put down the drumstick. When writing an email subject line, consider its length. "Inviting You To An Event". You could be the lucky winner of our latest giveaway!, Hurry, the entry deadline is approaching!, Were giving away [insert prize] and you could be the winner!, [Number] lucky winners will receive [insert prize] in our latest giveaway!, [Company name] is giving away [insert prize], enter now!, [ Prize] up for grabs in our latest giveaway, enter today!, Time is running out, enter our giveaway today!, Find out how you can win [insert prize], How would you like to win [insert prize]?, Would you like to be the next big winner?, Its as easy as 1-2-3 to enter and win!, entrants will have a chance to win [insert prize]., One lucky winner will take home [insert prize]., Enter now for a chance to be the envy of all your friends!, Limited time offer: Win [product/service]!, Free [product/service] for a lucky winner!, Win a [product/service] bundle worth [value]!, Exclusive giveaway: Enter to win [product/service]!, Our biggest giveaway yet: [product/service] up for grabs!, Be the envy of your friends with our [product/service] giveaway!, Giveaway alert: [product/service] up for grabs!, Win a years supply of [product/service]!, Enter to win a dream [product/service] package!, One lucky winner will receive [product/service]!, Win a luxury [product/service] experience!, Score a [product/service] for your summer adventures!, Win [product/service] and take your game to the next level!, Times running out! The results found that simulated phishing tests with an urgent message to check a password immediately were most effective, with 39% of users falling for it. Lets consider what tasks giveaway newsletters can easily accomplish. Discounted elf exclusives add extra joy to your holidays. Everything should be on the surface to cultivate trust. Whatever email you send (holiday email, seasonal email, transactional email), should be personal. Get started with the most advanced email builder for your next campaign or newsletter. Although theyre easy to run, low-effort giveaway campaigns arent the only way to go. Choose a Desirable Prize. Bass Pro Shops: Save up to 25% on Santas Toy Shop! Model from the companys guess-the-weight competition and ask participants to guess, for example, the number of products you shipped yesterday, how many pre-orders you received, and so on. Long subject lines are often truncated in email inboxes, so make sure your most important words are at the beginning. Even though it has some pitfalls that we have discussed earlier, still when done right, it can bring more good than harm. I'm Pat Walls, the founder of Starter Story. Here are our next steps. The idea is simple; the realization is nothing extraordinary. " [Organization] needs your help on Giving Tuesday!". Lets dive into its basics and find out how giveaway emails can work for your brand. A/B and Multivariate testing. Joining the giveaway is simple: you watch a 10-minute video of 4oceans mission and leave your best guess as a comment under the video. 2. Subject lines with three words have a 25% higher open rate than seven-word subject lines . When it comes to email subject lines, most people gravitate towards those that are serious and to-the-point. Also, note that all the vital information is here. ^ Yes, we asked thousands of founders these questions. A perfect tool to create Bootstrap website. 7. Team Tony Robbins: Your last chance to save in time for the holidays. Next, we need to write a stellar introduction for your brand email pitch template. 2. [Number] reasons why you should enter our latest giveaway! The email has one goal and focuses on just one task: to announce the contest in such a way that helps to onboard as many subscribers as possible. Learn more from best-selling nonfiction books in less time. -Revised policy for jean shorts at work. Sometimes the contest lasts for more than a month, nurturing customers every day. You can group people by gender, age, profession, purchase history, persons preferences, and even location. Finish Line: Black Friday Doorbusters start now. Enter now for your chance to. Let us know how they work for you! Example #1: I wrote this article for you, (Name) It should cheer everyone up. By participating in the Contest, Contestants agree to release and hold harmless BlenderBottle and each of its respective affiliates, sales representatives, distributors, licensees, agents, advertising and Contest agencies, and all directors, trustees, officers and employees of any of the foregoing entities (collectively, the "Released Parties . In fact, Crate & Barrel has a dedicated landing page for curated user submissions: Each photo shows the companys products in use to help shoppers better visualize these products in their home settings. Smart. Whether you're emailing an individual or a group, it's important to customise your subject lines. Snag em before it slams shut. First, stay away from anything excessive. Enter our new giveaway today, Enter our giveaway and upgrade your [product/service] collection!, Get your hands on [product/service] for free!, Win a [product/service] and elevate your style, Be the lucky winner of [product/service]!, Enter to win a [product/service] bundle, Score a [product/service] worth [value], Win a [product/service] and treat yourself, Enter our giveaway and win a [product/service] of your choice, Get your hands on the latest [product/service] for free, Win a [product/service] package and elevate your home, Enter to win a [product/service] and make your life easier, Good things come in small packages! In order to orchestrate a great giveaway you should tag it with a catchy slogan. To carry on with the theme of relying solely on visuals, we have included this spectacular giveaway email example from Foyr Neo. Let them know that you're excited about the giveaway - but don't stray too . First, they thought-through the subject line. All in one place. However, still, all the key moments should be displayed in the newsletter. Seray is a Product Marketing Manager at Drip. However, rather than select a standalone gift, LOccitane offers you the chance to win a previous order. Even better, LOccitane doesnt want to miss out on people who arent ready to buy today either. Build your lists and convert drive-by web traffic into customers. Charlotte Tilbury calls you a darling, wishes you good luck, and expects you to know her well in return. Join our free newsletter to get unlimited access to all startup data. ), This is a brilliant way to target last-minute gift shoppers and best of all, Proses giveaway is effortless to participate. When it comes to promoting your giveaway on the right channels, email marketing is a no-brainer. Generally, a 60-character email subject line should work fine on desktops. Enter our giveaway today! Consider the length. 3 Key Elements: Stressed Out by the Holidays? }); Personally, I'm partial to turquoise so when I see an email implying that I might somehow be able to obtain free turquoise clothes, chances are, I'm clicking. We have seen countless Starter Story readers join us, get inspired, and change their lives through the businesses theyve built. Use this angle in your emails to sell to engaged email subscribers without asking them to place an order to enter your giveaway. Plus, theyll remember you next time theyre shopping. 75 Valentine's Day Email Subject Lines To Fall In Love With. Giveaway emails were created to inform users about the beginning and end of such types of contests. Were always looking for new authors. If you think that the winner announcement email is the last newsletter in this sequence, you are wrong. Use only the link. Even if you dont have a personal brand, you can apply this strategy to your company with a few tweaks. It is a gateway that leads contestants to the landing page. You can align it to red days in the marketing calendar like Black Friday, Christmas, or Easter. SEO - unlock more SEO traffic. Otherwise, youll just be wasting your time and yours recipients time. As one of the most popular HTML email template builders, it has all the necessary tools to create a giveaway newsletter with your character and festive mood. Not only will your subscribers miss out on . Heres how to do it. Since this time of the year gives the most exposure. Subject lines are so important because they can make or break your open rates. 5. The latter, by the way, has a powerful phrase, Enter to Win.. Therefore, to drive maximum attention towards the contest, use screenshots or photos or the freebie. Adapting B2B Email Subject Lines to Personality Type. Use colors to create the right gamut of emotions. Start your week off right with a chance to WIN! Genius. But you should keep it less than 40 characters to make sure it appears perfectly fine on all types of screens. Image of the prize. If you have access to information about your subscriber (ie. "Get a free gift with your first order.". Its a one-click entry that requires no orders or other conditions. If you can create a customized email based on the contacts preferences or purchasing history, it will be perfect.
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